At the time when I started to look into using more natural deodorant formulas, few were available & they didn’t look (or smell appealing). I wanted a reliable solution to my roll-on, but I
There aren’t many brands whose whole range gets me excited, but Aurelia Probiotic Skincare grabbed my attention from the moment this young British brand stepped into the spotlight.
Sometimes a brand emerges on the beauty scene that captures your heart within a short time, the bond becoming stronger with every new product launch. This doesn’t happen often to me, making Aurelia
Aurelia Probiotic Skincare Botanical Cream Deodorant (available in two sizes, a tester-mini pot, 5g size for £5 or a full, 50g size pot for £18)
I knew about Aurelia’s deodorant being ‘in the works’ from the beginning of the year, but wasn’t getting my hopes up until I tried it. I first received a mini size & its balm-like texture was just so unlike any other deodorant I tried, I knew almost instantly that this product was a game-changer. Before my summer holiday started, I received a full-sized product for testing from team Aurelia, who were good-naturedly warned that I was going to put it to the vigorous test in a ‘hot climate’. Several weeks into using it, I can honestly say that it is one of the best natural deodorants on the market – not only it is aluminium-free, it really does work, day in, day out, irrespective of your level of physical activity.
Its cream-to-powder consistency ( when you put your finger in a tin, it feels like a solid balm and as you warm it up on your fingers for a few seconds, it ends up feeling like a cream that glides easily and smoothly over your armpit and doesn’t dry up to a cloggy or too powdery finish. Your armpits will feel not only lovingly looked after, but nurtured as well – I am somewhat convinced that my armpits now look way better than before – an area that we don’t necessarily consider for nurturing purposes, as unlike our faces or legs, armpits aren’t really on display, unless you are frolicking on the beach).
I also want to spotlight the packaging of this deodorant – it comes in a lovely pot with a screw-on lid, which makes it handy not only to be displayed anywhere in you bathroom or a shower shelf, but it also travels well in your gym or travel bag – its balm-like consistency doesn’t melt in the heat, hence there is no risk of it ‘leaking’ over the content of your bag. That is another bonus of a practical kind, that sets it apart from many deodorants on the market, whether mainstream or niche.
Sweating is a daily, natural & necessary process, not unlike breathing, for example. What none of us like, is smelling someone’s or own sweat, particularly when stuck to someone on a public transport.
However, many women worry about cheap and cheerful deodorants that we use to mask or neutralise the sweat, as they contain ingredients like parabens, PEGs, hormone-disruptors, as well as petrochemicals & aluminium, that block our pores but worse, accumulate in our body and often linked to cancer diagnosis. What makes Aurelia’s deodorant special is the combination of powdered plant-based botanicals, which address the issue of sweating. They wont blocking your pores or sweat glands, won’t harm your skin or general wellbeing. Aurelia’s formula includes anti-microbial =&1=& and pure =&2=&, which sit invisibly on the skin, ready to absorb your natural perspiration throughout the day, while also retaining the sense of dryness, inhibiting bacteria and resulting in long-lasting feeling of freshness, as you power through your day, whatever it might involve.
=&3=& gently hydrates, =&4=&, =&5=& and =&6=&, known for their antiseptic and antibacterial properties, are blended with =&7=& and =&8=& which lightly fragrance and deodorise. While I won’t go as far as saying use it as perfume, the overall fragrance of this deodorant is so pleasant ( it smells upliftingly of mint or spearmint, as well eucalyptus ), I actually enjoy applying it and inhaling its scent, which lingers for a while after the application on my fingers – it’s a personal preference to wash your hands after application or not.
I don’t wear black much, but this deodorant works well when I wear navy blouses or dresses. However, a little word of caution when it comes to silk blouses or dresses – deodorant residue builds up a little on the inside of armpits, so do wash them inside out or point it out, if that happens to you, to the dry-cleaners when dropping your clothes off – when properly cleaned or washed it all disappears.
It is no secret that I have been a fan and supporter of Aurelia Probiotic Skincare from the beginning. It is one of those rare brands that walks its own, unique path, honestly engaging
Aurelia Probiotic skincare was only launched in 2013 but already has an impressive worldwide fan base & many awards, the most recent one being from CEW UK. Their products not only deliver lasting results & appeal to women of various ages but each has a unique smell as well, each formula inspiring our inner beauty and femininity. Just in time for Christmas Aurelia launched two limited editions of their Award-Winning products: a Complete Collection and an Indulgence Collection.
Aurelia Complete Collection
is a comprehensive set that includes an Eye Revitalising Duo alongside luxury miniatures of the whole range that will transform your skin with regular use and proper skincare routine (daily cleansing is a must is you want your skincare to work effectively).
INCLUDED IN THE SET are:
Aurelia probiotic skincare is a favourite of mine not only because each of their products has a unique identity, purpose and smell but also because the team only adds new products when they are completely sure that they will enhance the benefits of the existing products in the range, which brings me right to their two recent launches.
Refine & Polish
Aurelia Probiotic Skincare only launched in the beginning of the year but it has been gaining firm ground not just with their products but with their creative ideas as well. This Christmas you can choose from a Miracle Morning Time Gift Set or a
Relax & Repair Night
And it is not just the potent and thoroughly researched products, with individual identity and unique smell (I also can’t praise enough their pioneering bamboo face muslins) , it’s the female team behind it – focussed, innovative and attentive to detail. Claire and Anna, brand’s masterful PR, are also balancing demanding work pressures with motherhood and do it with genuine enthusiasm that comes across the moment you meet them in person. You also get helpful tips and advice from their customer service on every occasion.
This summer my favourite organic beauty emporium Content Beauty & Well-being became their first London retail stockist and I wanted to share with you the video of the customer event that was held in-store in July.
Hope you enjoy watching it and please let me know what you think when you try