Whether you choose a mass market or niche beauty product, there is always room for the discovery of
Q & A with Emily Bowman, founder of Lovesong Beauty

Whether you choose a mass market or niche beauty product, there is always room for the discovery of
While many beauty consumers shifted their attention from make-up to skincare during the pandemic,
In order to truly understand the brand you need to get to know the founder. Only then you will get
More and more beauty brands are starting to realise that alongside efficacy and novelty in formulations, sustainability ethos is not only an important, but a powerful tool in their marketing arsenal.
Launching into the beauty marketplace was increasingly challenging even before pandemic
Athleisure is a busy marketplace, with cool niche brands aiming to appeal to sporty millennials, vying
Sustainability seems to be replacing “clean eating” & “clean beauty” as
Initially I planned a single post about Manasi7, but considering the length
When Manasi 7, a green beauty make-up brand hailing from Sweden, first landed on
Not the one to rest on her laurels, Katie Brindle, f